5 developments influencing how clients relate to their insurers | Auto Financiez


In the 2 years because the World Health Organization declared COVID-19 a worldwide pandemic, we have now seen main shifts in how individuals anticipate to work, play, store, and tackle dangers. It’s turning into clear that many of those new expectations are right here to remain. 

Each yr, Accenture Song synthesizes observations from their designers and innovators all over the world to determine doubtlessly influential indicators and developments. In the Fjord Trends 2022 report, we see how these shifts in human relationships affect a wide range of industries, together with insurance coverage.

Fjord Trends 2022: A brand new material of life is unfolding.


1. Come as you’re. 

COVID-19 lockdowns gave employees all over the world time to rethink their life and work selections. For many, this larger sense of company resulted in strikes towards freelance work and different new earnings streams from the sharing economic system. As extra of the workforce strikes to freelance full- or part-time, properties and private automobiles are getting extra enterprise use and blurring the traces between private and small enterprise danger.  

In our Insurance Revenue Landscape 2025 report, we estimate the worldwide income alternative for insurers within the sharing economic system will develop to $40 billion. Incumbent carriers now provide extra merchandise tailored for private property uncovered to sharing economic system danger and progressive methods of underwriting freelancers. Meanwhile, insurtechs like Simplis are additionally making strikes within the sharing economic system area.  

2. The finish of abundance pondering?

COVID-19 disrupted provide chains worldwide, making a persistent phenomenon many have by no means skilled: shortages. This expertise has referred to as into query the consequences of abundance tradition on the surroundings and led extra individuals to consider their very own consumption selections.  

This is particularly true amongst Millennial and youthful shoppers. In our Insurance Consumer Study, greater than two-thirds (67%) of respondents age 18 – 34 say they need digital experiences that encourage sustainable journey and procuring practices. Swiss insurer Helvetia is responding to such client demand with a program that enables clients to offset CO2 emissions.

3. The subsequent frontier. 

The metaverse, a digital area through which individuals more and more spend money and time, is turning into much less conceptual and extra actual. While nonetheless largely the area of players, the metaverse is a spot the place actual cash might be made or misplaced, and the insurance coverage business is in search of methods to assist clients reply to its dangers. 

While it’s nonetheless early days for presents like NFT insurance coverage protection, insurers are getting ready for the inevitable growth of the metaverse. For instance, cryptocurrency is turning into an possibility for the fee of premiums. 

4. This a lot is true.

With the web and smartphones, clients are actually used to having a world of information at their fingertips. But discovering correct data from trusted sources isn’t at all times straightforward. Across each business, companies are challenged to be a trusted supply of data any time of day or evening and in no matter channel the shopper prefers.  

We see insurers and insurtechs responding to this want in a wide range of methods. For instance, clients of a common insurer within the U.Okay. can get solutions to their auto insurance coverage coverage questions via their good audio system, with solutions drawing from a repeatedly up to date library of generally requested questions. And, French insurtech Fluo presents to assist clients optimize their insurance coverage coverages by analyzing contracts and figuring out pointless duplications. 

5. Handle with care.

The want to offer and obtain care is essentially human and one which the insurance coverage business was created to assist meet. In the post-COVID period, care is now extra seen, valued, and brazenly mentioned. We see this elevation of care within the evolving digital experiences insurers are creating for purchasers and workers.  

One instance is Prudential Group Insurance. They are serving to enhance entry for incapacity insurance coverage claimants to care companies and disaster intervention, in addition to self-service instruments for psychoeducation, leisure, and coping abilities coaching. This intervention is anticipated to enhance incapacity outcomes via mitigation of the psychological well being challenges which will accompany a disabling occasion. 

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Disclaimer: This content material is offered for common data functions and isn’t supposed for use instead of session with our skilled advisors.


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